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Casino Affiliate - Home
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Gambling affiliate help
This section provides more in depth comments that the affiliate tips. The subjects discussed below will affect how much you earn from your sites.
COOKIES
Find out about how the casino or sportsbook uses cookies. Some
place a cookie on the potential player's computer that expires after
30 days. That's great if the player clicks through your site, thinks
about it, then signs up a couple of weeks later. But it's bad news
if there is already a cookie from another affiliate site on their
computer already.
Ever wondered why some portals have a pop up that shows the whole
casino site rather than just a banner? It is their way of getting
the cookie on to the visitor's computer. A more malicious method
is to use a small dot (eg 2x2 pixels) that is virtually invisible
to the visitor and has the same effect as the previous method.
Don't deal with sites that place cookies for longer than, say a
few days. Many were pressured to stop using them altogether which
eliminates the effectiveness of the scenario outlined above.
REGULAR STATISTICS
Only work with programs that provide online statistics or weekly/monthly
updates by email. Everyone needs feedback on their performance and
if you don't know whether you are getting sign ups you can't assess
how your placements and promotions are doing.
NEGATIVE BALANCES CARRIED FORWARD
In the early days, any negative balances has to be offset in the
following months before a payment would be made. If you happened
to get a winner then it wasn't much of an incentive to keep promoting
the casino or sportsbook. People would stop promoting, or just open
up a new affiliate account and start from scratch.
Eventually many changed their terms and conditions to say that
negative balances wouldn't be carried forward and if you finished
the month in negative then you start the next month at zero. Some
don't openly state it but if you contact them and say you will
start promoting their site again if they wipe the negative balance
they sometimes oblige. worth a try.
MINIMUMS
Read the terms and conditions in realtion to the minimums you must
achieve. Often there are minimum deposit amounts for gross programs,
others have minimum number of player conditions and some have both.
There's also minimum payment amounts which usually range from $25
to $500. The top end is just ridiculous and should be negotiated
down. A good place to start is the commission you would receive
if the player deposits and loses $1,000. For example, at 35% the
minimum is $350, assuming no other deductions. Even better is to
use $500 rather than $1000 as the benchmark.
RECEIVING PAYMENTS
As written elsewhere, get a NeTeller or similar account as this
is often the most effective and cheapest way to get your payments.
If bank wires are free this is also good. Look out for those that
want to charge, as that $50 minimum payment might suddenly be $30.
Another trap is when the money is deposited into a player account
and there is a different set of charges for getting your money,
unless you use it to have a flutter yourself. This can also work
in your favour if there is a NeTeller or similar option for player
accounts but not for affiliate accounts.
SCUMWARE OR SPYWARE
You know those free applications such as Gator and Kazaa that help
you do things with only the minor inconvenience of monitoring the
sites you visit and similar? Well they are also responsible for
stealing your traffic and potential income. These products exist
by earning advertising revenue from the likes of caisnos and sportsbooks
so when a visitor click on a link to a casino from your site, it
may pop up another casino link as well, without your affiliate information.
Many casinos and sportsbook operators have changed their policy
and no longer purchase traffic this way. Others have committed to
letting current campaigns run, but not renewing them, Some are going
to continue screwing their affiliates this way.
The best way to clear your computer of known scumware and spyware
is with a free tool called Ad-aware. Get further details from the
Affiliate Resources page.
BANKING
If you are not based in the US, or have a US dollar bank account,
find a bank that accepts foreign currency checks with minimal negotiation
fees. Consider increasing your minimum payment amounts if you are
charged a lot for banking them. Why give the banks more money than
you have to give them. There are a few programs that will pay you
in a number of currencies and there are increasing sites that will
pay in euros if necessary.
MULTIPLE CASINOS AND SPORTSBOOKS
Sometimes a company will have more than one site. If so, see if
one affiliate account covers all their sites. The benefits are less
statistics to monitor, easier to reach the minimums and less checks
to bank.
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I'm just starting a new casino review site and ran across your page. I just wanted to let you know that it's one of the best I've seen.
Read more...
|
|
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